Portfolio Samples
Stora Enso North American Promotional Kit Folder
The kit included a three-panel kit folder with two 12-page brochures with pockets for inserts plus 12 inserts. Inserts varied from a single page to four pages. Shown here is the inside spread of the large kit folder, one of the brochure covers and one insert.
The client required a sales kit to promote their North American uncoated mechanical and newsprint papers. Kit needed to be flexible enough that the sales person could include both the Port Hawkesbury and Duluth brochures and their products or just one mill and its products.
The design approach was to show the end use of their papers. All magazines and papers shown within the photos have been printed on their paper. This was a very large and enjoyable project to work on.
Photographer: Dan Callis
